It refers to responsing to the environment in case of change. There are 3 types of responses.
1) Least Resistance - It means to copy the changes of other organisations. They are very passive in nature and not ambitious.
For example: Chinese phones
2) Proceed with Caution - It means to monitor the changes in the environment and analysing their impact on their own business.
For example: Samsung Phones
3) Dynamic Response - External environmental factors are partially manageable and they are controlled by these type of organisations. They are confident on their own strengths and the first to make the innovations and strategies.
For example: Apple Phones
1) Least Resistance - It means to copy the changes of other organisations. They are very passive in nature and not ambitious.
For example: Chinese phones
2) Proceed with Caution - It means to monitor the changes in the environment and analysing their impact on their own business.
For example: Samsung Phones
3) Dynamic Response - External environmental factors are partially manageable and they are controlled by these type of organisations. They are confident on their own strengths and the first to make the innovations and strategies.
For example: Apple Phones
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